Our recap of Signals21, week 1 – dealing with the fallout from the death of the cookie, privacy shifts in advertising, and meeting the customer where-they-are.
The award-winning virtual content series for marketers is back and we promise it’s going to be bigger, bolder, and better than ever.
As Google and other browsers curtail third-party cookie tracking, we look at how a shift to zero-party data can help marketers build one-to-one relationships.
Introducing self-service customer journeys to help you improve business outcomes with reduced time-to-market and ease-of-use.
We were busy making exciting updates to the Marigold Engage+ in Q2. Read on to learn all about them.
It may only be July, but it's go-time for marketers planning their holiday campaigns. Use these five tips to ensure your emails get opened — and don't end up in the bin.
Burger King and McDonald's have both returned to offering loyalty programs. Why did these fast food giants lean back into loyalty?
In this ebook for retailers, you can discover more about digital transformation, true personalization, and connected membership to ensure a successful season.
Where does Apple's new announcement about the Mail Privacy Protection feature leave email marketers?
To celebrate the summer months in Australia, Bauer Xcel Media’s owned fashion magazines, Cosmopolitan and ELLE, have teamed up with retailer Sunglass Hut to publish a “Virtual Fitting Room” meme generator to both websites. Complete with exclusive vouchers that can be redeemed in-store or online, readers have every reason to get involved and kick-start the new year in style! Marketing
Jesse Redniss is tackling consumer consent and personal data via a value exchange and ultra-transparency. Learn how and why in this episode.
Join Patrick Tripp and Andy Gladwin at Marigold Engage+ for the first 2022 episode of PULSE, which will cover Andy’s background, his focus at Marigold Engage+, defining Relationship Marketing, and how it applies to mobile engagement.
Email is one of the most impactful channels used in relationship marketing. When viewing email’s impact on other channels you can get a great overview of your impact on audience action. In this short episode, we reveal some of the North American email benchmarks across Marigold Engage+’s enterprise client base.
