Ebooks & Papers

Relationship Marketing

Relationship Marketing is all about customer connections. Download this ebook to learn how you can have a 1:1 relationship starting now.

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Successful CPG Digital Marketing Campaigns

Advertising has perpetuated the lack of real interaction a consumer packed goods (CPG) brand has with consumers. Progressive CPG brands now know who you are, what products you use, the frequency of consumption, and what additional products you might be interested in.

Latest Consumer Trends, To Inform Your Loyalty and Relationship Marketing Strategy


Email Marketing Benchmark Report, Q1 2022

Email Benchmark Stats Across Industries for Early 2022

Email is one of the most impactful channels used in relationship marketing. When viewing email’s impact on other channels you can get a great overview of your impact on audience action. In this short episode, we reveal some of the North American email benchmarks across Marigold Engage+’s enterprise client base.

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U.S. Consumer Messaging

Top US Consumer Messaging Trends Broken Down By Age

Marketers know that audience behavior varies generation to generation. When it comes to brand messaging in brand experience, how far off are Gen X from Boomers? That’s what the 2022 consumer trends index reveals. In this short video we share a few critical differences on how email, SMS and even loyalty programs differ across age groups.

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