Think it can’t be done? See how loyalty programs and better personalization can be used to keep your customers coming back. It’s more cost-effective than identifying new audiences and helps maintain your brand image and profit margins which can be eroded by steep discounting.Â
Think it can’t be done? See how loyalty programs and better personalization can be used to keep your customers coming back. It’s more cost-effective than identifying new audiences and helps maintain your brand image and profit margins which can be eroded by steep discounting.Â
With a looming recession follows budget concerns from both marketers and their brand’s customers. Marketing budget reductions will force marketers to become even more financially conscious. What will marketers do to survive an impending recession?
Marigold Engage+ has the solutions for email marketers to the many challenges derived from Apple’s Mail Privacy Protection (MPP)
Marigold Engage+ has the solutions for email marketers to the many challenges derived from Apple’s Mail Privacy Protection (MPP)
With Apple’s recent privacy pivot, marketers need to turn to a strategy rooted in zero-party data to improve consumer relationships and deliver better personalization
The SIGNALS22 virtual content series is just days away with new sessions covering zero-party data, modern loyalty, SMS marketing and truly-personalised email.
Marketers we must acknowledge the consumer interest in privacy and respect that many consumers will gladly embrace technology that prioritizes privacy. We have the solution.
As the Holiday season edges closer, we’ve compiled some ideas to boost your holiday email open and engagement rates.
Our global research reveals the key generational trends driving purchase decisions and what each age group expects from the brands they do business with online, the channels they want to connect on and the data they’re prepared to share in return for more personalized experiences.
Jesse Redniss is tackling consumer consent and personal data via a value exchange and ultra-transparency. Learn how and why in this episode.
Join Patrick Tripp and Andy Gladwin at Marigold Engage+ for the first 2022 episode of PULSE, which will cover Andy’s background, his focus at Marigold Engage+, defining Relationship Marketing, and how it applies to mobile engagement.
Email is one of the most impactful channels used in relationship marketing. When viewing email’s impact on other channels you can get a great overview of your impact on audience action. In this short episode, we reveal some of the North American email benchmarks across Marigold Engage+’s enterprise client base.
