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European Consumer Trends Index 2023 booklet cover

The Consumer Trends Making Waves in Europe 2023

It has never been more difficult, nor more important to stay one step ahead of evolving consumer habits. Today, economies in Europe are under acute pressure from rising interest rates and prices, the war in Ukraine on its borders and protracted COVID-19 lockdowns in China, which have slowed down production.

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The Consumer Trends Making Waves in 2023 [Report]

It has never been more difficult, nor more important to stay one step ahead of evolving consumer habits. As we finally emerge from the global pandemic, in which digital transformations ensued in weeks rather than years, we appear to be on the precipice of a global recession. There’s little doubt

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Building Loyalty In a Recession

Think it can’t be done? See how loyalty programs and better personalization can be used to keep your customers coming back. It’s more cost-effective than identifying new audiences and helps maintain your brand image and profit margins which can be eroded by steep discounting.

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