Loyalty at KFC: Focusing on Fun and Fans to Drive Frequency
Watch a fascinating discussion with Paul Tuscano, KFC’s Chief Digital Officer, in our latest collaboration with Paula Thomas from Let’s Talk Loyalty.
Watch a fascinating discussion with Paul Tuscano, KFC’s Chief Digital Officer, in our latest collaboration with Paula Thomas from Let’s Talk Loyalty.
This FStech webinar replay, sponsored by Marigold and featuring Experian, explores how financial institutions can leverage advanced personalisation techniques to recreate traditional banking loyalty within the framework of GDPR and other data protection regulations.
Discover the secrets to successful loyalty marketing in 2024 with exclusive insights from Michele Fitzpatrick, a seasoned marketing professional from Marigold’s Strategic Services team, with over 30 years of experience.
Watch our recent webinar in partnership with the DMA (Data & Marketing Association) to find out what email metrics matter in 2024 – backed by the DMA’s latest research published in the 2024 Email Benchmarking Report.
Learn stats from the 2023 Consumer Trends Index and how this data can inform your relationship marketing strategy.
The Latest European Global Consumer Attitudes and Trends in Personalization, Privacy, Messaging, Advertising, and Brand Loyalty.
Jesse Redniss is tackling consumer consent and personal data via a value exchange and ultra-transparency. Learn how and why in this episode.
Join Patrick Tripp and Andy Gladwin at Cheetah Digital by Marigold for the first 2022 episode of PULSE, which will cover Andy’s background, his focus at Cheetah Digital by Marigold , defining Relationship Marketing, and how it applies to mobile engagement.
Email is one of the most impactful channels used in relationship marketing. When viewing email’s impact on other channels you can get a great overview of your impact on audience action. In this short episode, we reveal some of the North American email benchmarks across Cheetah Digital by Marigold ‘s enterprise client base.