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Cheetah Digital Named a Loyalty Leader
The Forrester Wave™: Loyalty Technology Platforms, Q2 2019 is here — and Cheetah Digital has been named a leader in the evaluation.
We’ve Been Named a Loyalty Leader
Cheetah Digital has been named a leader in Forrester Research’s The Forrester Wave™: Loyalty Technology Platforms, Q2 2019 report. See why now.
Karen Millen Overhauls Martech Platform to Reveal Unified ‘Bigger Picture’ of Customers
How Karen Millen overhauled their martech platform and used data to reveal a unified ‘bigger picture’ of their customers.
The Average Email is Worth 8 Cents
What is the value of email? Marketers send emails every day. Lots of emails every day. But nobody talks about it.
Email Like a Publisher. They Get a Lot More Clicks.
We send lots of emails – over a billion per day. As we’ve been curating key benchmark data representing Q1 2018, one thing became abundantly clear.
A Marketer’s Guide to Data Security and Encryption
Security breaches at trusted brands have become a regular occurrence. Marketers need to ensure that their customers' data is protected.
Learn Your Customers' Love Language
All too often, brands that claim they want to build ongoing relationships with their customers aren’t very deliberate about it. We have some ideas.
It’s Time for Retail Brands to Get Personal with Consumers
Large retail brands want to build relationships with their customers. Once a customer makes a single purchase, it is easier and less costly to keep that customer than it is to try to entice a new customer to buy something.