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The Top 4 Marketing Tech Headaches
Unfortunately, many marketing tools create more problems than they solve. And these problems aren’t simply a nuisance — they can directly affect your ability to do your job.
Stop Ignoring These 3 Critical Marketing KPIs
Finding the right KPIs to show the full value of your marketing and loyalty programs can be a challenge — but there are a few important metrics you definitely shouldn't ignore.
Limit Risk with Cheetah Tokenization
Our newly introduced product, Cheetah Tokenization, ensures your customers' email addresses are never compromised.
Emotional Loyalty 101: Build a Foundation of Trust
When customers have faith your business will treat them with respect and authenticity, you’ve achieved the ultimate goal of any loyalty program — emotional loyalty.
Cheetah Digital’s Partnership with Sabre Takes Airline Loyalty Programs to New Heights
The cloud-based Cheetah Loyalty solution will now be incorporated into the Sabre Commercial Platform, empowering our joint clients to deliver unique experiences and engage customers in new ways.
Introducing Cheetah Message Archive
With Cheetah Message Archive, our clients can seamlessly archive every email they send their customers to better comply with internal standards and to provide better customer experiences.
The Death of the Customer Journey: an Interview With Judd Marcello
Cheetah Digital EVP of Marketing, Judd Marcello, shares his take on why the customer journey is dead and how better data management leads to emotional loyalty.
Emotional Loyalty 101: Build Real Relationships with Your Customers
Achieving and maintaining customer attachment to your brand is a must. But how do you bridge the attachment gap to create a lasting connection?