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How a Personalized Loyalty Strategy Can Drive Early Success

Now more than ever, consumers expect more from the brands they purchase from in order to earn their loyalty. Brands must go beyond traditional loyalty programs to focus on creating personal, valuable, and unique customer experiences that foster long-term relationships. In this session, Andras Szocs, Head of Customer Program and Center of Excellence at The …

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World Football Summit (WFS) Panel with Marigold Engage+

Marigold Engage+’s Senior Director of Client Success Luke Harris and Senior Client Success Manager Hari Sethi join the World Football Summit (WFS). The panel of industry experts from sports orgs Arsenal FC, La Liga, and others AZfocuses in on the most important aspect of engaging the fans — the fan itself. With the dynamic state …

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Loyalty Roundtable: Sarah Richardson, Chairperson at Australian Loyalty Association

Sarah Richardson joins our roundtable in discussing what is important to marketers currently and how they’re combating challenges during today’s times. She answers these questions: What competitive advantages do you think having a customer program will give you for the recovery period? Can you share your plans for changes to your customer engagement strategies based …

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Loyalty Roundtable: Mark Johnson, CEO & CMO at Loyalty360

In this Loyalty Roundtable video, Mark Johnson, who serves as the CEO and CMO at Loyalty 360, discusses the challenges marketers are facing in today’s world. He offers answers to these three questions: What competitive advantages do you think having a customer program will give you for the recovery period? Can you share your plans …

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Loyalty Roundtable: David Parsons, Co-Founder and Managing Partner at Ellipsis

We hosted David Parsons, the Co-Founder, and Managing Partner at Ellipsis, to take a deep dive into how marketers are best attacking the challenges that they are facing today and gives his professional advice. We asked him: What competitive advantages do you think having a customer program will give you for the recovery period? Can …

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Loyalty Roundtable: Sean Eidson, General Manager of Loyalty & CRM at T3

Sean Eidson, General Manager of Loyalty + CRM at T3, joins our loyalty roundtable to discuss how he’s facing challenges when it comes to customer loyalty for his clients. He discusses these three questions: What competitive advantages do you think having a customer program will give you for the recovery period? Can you share your …

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Loyalty Roundtable: Andras Szocs, Salling Group

Our first guest in the loyalty roundtable is Andras Szocs, Head of Customer Program at Salling Group, Denmark’s largest retailer with brands such as Netto, Føtex, Bilka, and more. Watch as he answers three questions and shares his thoughts on the multiple loyalty challenges facing marketers today. What competitive advantages do you think having a …

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