Sean Eidson, General Manager of Loyalty + CRM at T3, joins our loyalty roundtable to discuss how he’s facing challenges when it comes to customer loyalty for his clients. He discusses these three questions:
- What competitive advantages do you think having a customer program will give you for the recovery period?
- Can you share your plans for changes to your customer engagement strategies based on what you think you’ll do once life returns to normal?
- What has been the customer reaction to the launch of your customer program in the current climate?
T3 is a full-service agency that helps brands focus on creating customer value first then building the messaging around it.
