While the pandemic has caused sports and live entertainment to halt all events, they may be more relevant than ever for fans and followers who are looking for a welcome distraction as they’re quarantined at home and spending more time than ever on digital devices.

Join this webinar to learn how leading entertainment and sports brands can engage customers and fans throughout this crisis by driving loyalty programs and launching initiatives that show commitment to their local communities. In the webinar, you’ll learn tactics you can use to help your brand:

• Leverage interactive experiences to engage followers
• Deliver CSR initiatives
• Use social media channels to activate fans and drive them to owned channels
• Create virtual events and gatherings to encourage community
• Build loyalty initiatives for your most engaged fans