Loyalty Roundtable: Sean Eidson, General Manager of Loyalty & CRM at T3

Sean Eidson, General Manager of Loyalty + CRM at T3, joins our loyalty roundtable to discuss how he’s facing challenges when it comes to customer loyalty for his clients. He discusses these three questions:

  • What competitive advantages do you think having a customer program will give you for the recovery period?
  • Can you share your plans for changes to your customer engagement strategies based on what you think you’ll do once life returns to normal?
  • What has been the customer reaction to the launch of your customer program in the current climate?

T3 is a full-service agency that helps brands focus on creating customer value first then building the messaging around it.

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