Engage with customers and prospects in personalized, in-moment experiences
With rapidly evolving consumer preferences across the digital landscape, brands now need to provide relevant, engaging, and contextual experiences in real-time and tailored for each consumer. What prevents marketers from achieving these consumer expectations is the underlying complexity of data silos, and, in turn, affecting marketers’ ability to react and respond with the right content, offers and experiences in web and digital channels.
Cheetah’s Real-time personalization capabilities allows marketers to orchestrate moment-based interactions across all channels and touchpoints. Real-time personalization is a key use case enabled by the Cheetah Customer Engagement Suite. Real-time personalization use cases allow marketers to drive from content, to path and optimization, all powered by automated decisioning and machine learning.