Closing Keynote: Cynthia Marshall, CEO Dallas Mavericks

Watch Cynt Marshall’s session on-demand now

We closed out Signals 20 in style, with a session from the inspirational and equally energetic Cynt Marshall, CEO of the Dallas Mavericks.

From life decisions that had a crucial impact on her future to barrier-breaking moments, Cynt shared incredible insights from her life and decades in the corporate world. Serving as the first Black, female CEO in the NBA, she also spent 36 years at AT&T, working her way up to an executive. Hear how Cynt’s mantra, “Dream. Focus. Pray. Act.” has informed her journey, and what she was doing when she got that very important phone call from Mark Cuban. It’s easy to see why AdWeek named her one of the 30 Most Influential Women in Sports — with Cynt at the helm, the Mavs have become a standard for inclusion. Watch this session to hear how you can be an agent for change and leave feeling a little lighter and more ready to take on the world.

Don’t miss a moment of Signals 20. Every session can be found in our On-Demand Hub.


Cynthia Marshall headshot

Cynthia Marshall

CEO, Dallas Mavericks

Sameer Kazi

Sameer Kazi

CEO, Cheetah Digital

Scroll to Top