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Can Marketers Replace Their Technology Stacks Without Losing Their Minds?
What happens when the technology stack you invested in doesn't work as planned? We answer these questions and more in our new report Strategy First.
Making Loyalty Fun: 3 Reasons to Add Gamification to Your Loyalty Program
When loyalty members learn to associate your brand with entertainment and amusement, you’ve taken a step toward emotional loyalty.
Beth Comstock’s 3 Ways Marketers Can Embrace Change
In her keynote at Signals 19, Beth Comstock shared three key ways marketers can begin embracing and enacting change in both the workplace and their lives.
Introducing Ad Audiences — Our New Way to Connect with Customers
Meeting your customers where they are is the key to standing out in customers’ busy, crowded lives. That's why we're introducing our new ad audiences feature.
Say Goodbye to Cash, Cards, and Coupons — Hello to Mobile Wallet
With mobile wallets, brands can improve customer experiences, expand the accessibility of their loyalty programs, and break down walls between online and in-store interactions.
Top 10 Quotable Moments at Signals 19
Signals 19 might be over, but we’re still thinking about it! In between the keynote speakers, breakout sessions, and networking we overheard a lot of great things.
The Moments that Made Signals 19
Signals 19 was full of important, inspiring, and even life-changing moments. Read about the moments that mattered most and made the biggest impact to our attendees.
Reach Customers Via Their (Mobile) Wallets
Mobile devices are deeply ingrained in our lives, so it should come as no surprise that customers look to their phones as a way to manage their relationships with brands.