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Brand Loyalty Matters — And Your Technology Platform Does, Too
With the right technology, you can now craft personalized experiences at enterprise-scale that drive one-to-one relationships with consumers. See what five things matter most.
Loyalty Programs Drive Consumer Engagement
When considering loyalty software, marketers need to make sure the technology meets their requirements for truly engaging their customers.
Security Leaders Should be a Part of The Martech Vendor Relationship
Changing the perception of the security team and leaders is an important first step to bringing security into the marketing and client success lifecycle.
We’ve Been Named a Loyalty Leader
Cheetah Digital has been named a leader in Forrester Research’s The Forrester Wave™: Loyalty Technology Platforms, Q2 2019 report. See why now.
The Future of Loyalty Is Predictive Analytics
How much more effective would your company’s marketing be if you had a crystal ball? Predictive analytics can get you pretty close.
Marketers Need Every Channel for Communication
Enterprise marketers are the unsung heroes of the marketing world. They have the daunting task of communicating with and inspiring millions of consumers.
3 Customer Tenets For Successful Modern Loyalty Programs
Loyalty is not a new term to marketers, however, it is quickly becoming a winning proposition for brands all across the world. Here are three tenets to help your brand succeed.
Changing Customer Behaviors Requires Dynamic Marketing Tools
For marketing software to keep up with consumers’ preferences, it needs to infer details about the customers and be able to change the campaign parameters.