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Marketers Need Every Channel for Communication
Enterprise marketers are the unsung heroes of the marketing world. They have the daunting task of communicating with and inspiring millions of consumers.
3 Customer Tenets For Successful Modern Loyalty Programs
Loyalty is not a new term to marketers, however, it is quickly becoming a winning proposition for brands all across the world. Here are three tenets to help your brand succeed.
Changing Customer Behaviors Requires Dynamic Marketing Tools
For marketing software to keep up with consumers’ preferences, it needs to infer details about the customers and be able to change the campaign parameters.
Actionable Data Makes a Difference to Marketers and Consumers
When marketers are able to take action with their data in one system, that’s when they are truly able to succeed at engaging customers.
Party On: Creative Strategies to Collect First-Party Data
If you’re still trying to wrap your head around why first-party data is preferable and where/when to collect it while adding value to your loyalty program, we’ve got you covered.
Marketers Need the Right Data at the Right Time to Make the Right Decisions
When marketers consider new marketing platforms they often overlook the reporting interface. See why reporting matters.
The Best Marketers Can’t Succeed Without the Right Reports
Marketing doesn’t happen without context. We need to understand what we are trying to accomplish.
Top 7 Questions to Ask Your Loyalty Solution Provider
With so many features and functionalities to consider, evaluating a loyalty solution provider isn’t always easy. Here's some questions you should ask.