In this Uncaged Wisdom special, we have an extended conversation with the highly engaging Ryth Martin, founder, and CEO of Skipify.
Skipify takes the standard online shopping experience we’re used to and puts it directly into an email. This Skip(ify) sounds bananas — b-a-n-a-n-a-s but after listening to Ryth explain how they enable frictionless commerce and one-touch purchasing from anywhere, you’ll be filling and checking out your cart in your emails in no time. You’ll also hear how this already works seamlessly with Cheetah Messaging too.
For more how Skipify and Cheetah Digital work together, you can read more about it here — in our blog!
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Your hosts
Julian is the Senior Director of Client & Vertical Content for Cheetah Digital. Prior to this Julian was the Head of Customer Success & Account Management for Experiences in AMER. Over the past 10 years, he has been focused on making strategies and software work for brands and the digital marketers trying to implement them. Once an Englishman in NYC, now a Cornishman in Coppell, TX. The line is a dot to him. ¯\_(ツ)_/¯
Kayla Siegmeier manages Cheetah Digital’s client-related content and strategic communications along with client advocacy and analyst relations. She has spent her career in B2C marketing with a focus on the development and execution of strategic loyalty programs, direct response, and brand marketing. She now brings that experience and passion for analyzing member behaviors to drive loyalty and engagement to Cheetah Digital, helping showcase the value of the Customer Engagement Suite to leading marketers through the stories of our clients. When not discussing the value of developing emotional loyalty, Kayla can be found enjoying the outdoors with her husband and two children.
