Marketers are facing constant disruptions to their efforts engaging consumers and Apple’s recent announcement with more privacy changes slated for iOS 15 in September could disrupt marketing tactics in email. This disruption will continue to come as we’ve already seen GDPR, the death of cookies, and privacy legislation increase.
In this matter-of-fact video message from our CMO, Richard Jones, accompanied by long time brand marketer and VP of Content and Data Tim Glomb, they share what the Apple changes mean, share some high-level examples of what it could mean for email marketers but also explain why these disruptions are exactly why the Cheetah Digital Customer Engagement Suite exists. We are committed to getting ahead of technology disruption by continually innovating and getting brands closer to their customers. Please watch this message and reach out to your Cheetah Digital customer service rep if you have more questions or want to learn how we are solving these problems for other clients.