David Raab, Founder of the CDP Institute

Pulse

Today on PULSE, Bruce Swann hosts the founder of the Customer Data Platform (CDP) Institute, David Raab. David shares the story of founding the CDP Institute and how it took off in 2016. Bruce and David also discuss how the market has changed over the last few decades, what David has learned in his years of running the institute, and what happens next in the market. 

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