In the latest episode of PULSE, Patrick Tripp chats with VP of Product Management for the Marigold Engage+, Manoj Das. Manoj has worked as a data expert at some of the world’s largest companies. As part of the founding team of Stellar Loyalty, which was acquired by Marigold Engage+ in 2019, Manoj was tasked with just that — finding ways to bring in data to formulate the centerpiece of an enterprise customer engagement strategy. Manoj shares the five tenets of his data philosophy, how businesses should use data, and how customers inspired us to create the Marigold Engage+ (EDP). They also take a look at the core capabilities of the EDP, how Marigold Engage+ customers are using it, and the strategic direction of the platform.
