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Dig Into Customer Engagement With These KPIs
Customer-based data should be at the heart of your analytics — and your decisions. So take time to focus on these three customer KPIs.
The New Frontier of Premium Loyalty Programs
The premium loyalty model allows you to connect with your most loyal customers and offer more personalized and exclusive experiences.
Cheetah Digital Acquires Wayin
With the combined capabilities of Wayin and Cheetah Digital, marketers now have a comprehensive, end-to-end customer engagement solution to acquire customer data.
3 Ways to Make the Most of First-Party Data
In marketing as in life, it’s all about the personal touch. You have to show your customers you know them and first-party data is the key you need.
One Marketing Platform to Rule Them All
Consolidating all your communications onto one platform allows you to save time as well as provide customers with a unified story that creates a consistent brand experience — no matter the channel.
The Top 4 Marketing Tech Headaches
Unfortunately, many marketing tools create more problems than they solve. And these problems aren’t simply a nuisance — they can directly affect your ability to do your job.
Stop Ignoring These 3 Critical Marketing KPIs
Finding the right KPIs to show the full value of your marketing and loyalty programs can be a challenge — but there are a few important metrics you definitely shouldn't ignore.
Limit Risk with Cheetah Tokenization
Our newly introduced product, Cheetah Tokenization, ensures your customers' email addresses are never compromised.