Unlocking Direct-To-Consumer Relationships In CPG

CPG brands don’t know their customers. Or rather, they might know who their customers are, but the brand doesn’t have any supporting details.

The modern CPG brand is awash with data, but it’s fragmented from all manner of sources and housed in disparate silos. Their products touch consumers’ lives every day, but the customer’s relationship is often with the third-party retailer, not the brand. They have millions of loyal customers, they just don’t have a scalable way of communicating and connecting with them.

In this ebook you will learn how to:

  • Get to grips with data and create a single customer view
  • Deliver interactive experiences that collect the opt-ins and preferences to power truly personalized marketing
  • Engage with customers on every digital channel and deploy contextually relevant offers at scale
  • Own the customer journey and increase lifetime value

A recognized leader across the entire customer lifecycle.

What the top industry advisors are saying about us.

Cheetah Digital named a “Strong Performer” in The Forrester Wave™: Email Marketing Service Providers, Q1 2022
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Cheetah Digital named a Challenger in 2022 Gartner®️ Magic Quadrant™️ for Multichannel Marketing Hubs

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Cheetah Digital named a Preferred Vendor

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One single platform. A million marketing capabilities.

The Customer Engagement Suite consolidates marketers’ most important tools into a single platform that’s actually easy for marketers to drive. Acquire customer data, activate email, sms and in-app messaging & reward with emotional loyalty, all from a single interface.

A CDP that actually helps make sense of your marketing efforts.

Our Engagement Data Platform is an infinitely scalable CDP that ingests the data you need in the format you need. But you don’t need to be a scientist to analyze, segment and push audiences & action into your marketing channels.

Way more than metrics. Derive customer lifetime value.

The most important KPI’s aren’t based on lag measures alone. Get the metrics you need while machine learning helps you navigate predicted outcomes across all available channels. Execute on the outcome you want.

What does the Cheetah Difference look like for our clients?

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