Social Media Vs. The Trust Economy
The time has come for marketers to invest in forging direct-to-consumer relationships. It’s not about fully boycotting social media channels, but using those mediums to get consumers off that platform into our own direct channels, where you aren't impacted by the next scandal to hit the social media quagmire.
In this white paper you will learn how to:
Turn unknown consumers into known through interactive experiences
Collect the opt-ins and preference data to power personalized marketing
Build emotional loyalty by delivering contextually relevant messaging
A recognized leader across the entire customer lifecycle.
What the top industry advisors are saying about us.
Named a Leader
Forrester Wave™: Email Marketing Service Providers, Q2 2020
Named a Leader
Forrester Wave™: Loyalty Technology Platforms, Q2 2019
Garnered Most Features
CDP Institute for Customer Data Platforms 2020
Named a Challenger
Gartner Magic Quadrant for Multichannel Marketing Hubs 2020
One single platform.
A million marketing capabilities.
The Customer Engagement Suite consolidates marketers’ most important tools into a single platform that’s actually easy for marketers to drive. Acquire customer data, activate email, sms and in-app messaging & reward with emotional loyalty, all from a single interface.
A CDP that actually helps make sense of your marketing efforts.
Our Engagement Data Platform is an infinitely scalable CDP that ingests the data you need in the format you need. But you don’t need to be a scientist to analyze, segment and push audiences & action into your marketing channels.
Way more than metrics.
Derive customer lifetime value.
The most important KPI’s aren’t based on lag measures alone. Get the metrics you need while machine learning helps you navigate predicted outcomes across all available channels. Execute on the outcome you want.