The Relationship Marketer’s Playbook For Holiday Planning 2022

Sleigh your 2022 holiday marketing efforts with this tree-mendous guide

Summer holidays are coming! You might still be wearing layers and cooking large batches of soup, but that doesn’t mean you shouldn’t be getting your 2022 holiday marketing campaigns ready to unwrap.

Forward-thinking retail marketers know that t-shirt, rather than jumper weather is the opportune time to implement relationship marketing strategies to build more meaningful connections with consumers from acquisition through to loyalty. 

Download our Aussie Holiday Planning Playbook for all the trends, stats and your 2022 checklist for success.

Aussies spent $8 billion on the Black Friday/Cyber Monday weekend compared to $2.9 billion on Boxing Day in 2021

The average shopper in Australia spent $394 on Black Friday sales

Email is the most powerful tool to drive sales, beating paid social and display advertising by up to 228%

A recognized leader across the entire customer lifecycle.

What the top industry advisors are saying about us.

Cheetah Digital named a “Strong Performer” in The Forrester Wave™: Email Marketing Service Providers, Q1 2022
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Cheetah Digital named a Challenger in 2022 Gartner®️ Magic Quadrant™️ for Multichannel Marketing Hubs

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Cheetah Digital named a Preferred Vendor

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One single platform. A million marketing capabilities.

The Customer Engagement Suite consolidates marketers’ most important tools into a single platform that’s actually easy for marketers to drive. Acquire customer data, activate email, sms and in-app messaging & reward with emotional loyalty, all from a single interface.

A CDP that actually helps make sense of your marketing efforts.

Our Engagement Data Platform is an infinitely scalable CDP that ingests the data you need in the format you need. But you don’t need to be a scientist to analyze, segment and push audiences & action into your marketing channels.

Way more than metrics. Derive customer lifetime value.

The most important KPI’s aren’t based on lag measures alone. Get the metrics you need while machine learning helps you navigate predicted outcomes across all available channels. Execute on the outcome you want.

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