As loyalty leaders, we are proud to partner with the world’s most popular loyalty communities. Marigold Loyalty is an advanced loyalty solution enabling you to go beyond just points. We help you make and grow the connections that will make the longer lasting difference.
Brand Loyalty Video Hub Read More »
Jesse Redniss is tackling consumer consent and personal data via a value exchange and ultra-transparency. Learn how and why in this episode.
Jesse Redniss: Putting Performance Privacy to Work for Your Brand Read More »
Join Patrick Tripp and Andy Gladwin at Cheetah Digital by Marigold for the first 2022 episode of PULSE, which will cover Andy’s background, his focus at Cheetah Digital by Marigold , defining Relationship Marketing, and how it applies to mobile engagement.
Mobile as the Key to Relationship Marketing Read More »
Email is one of the most impactful channels used in relationship marketing. When viewing email’s impact on other channels you can get a great overview of your impact on audience action. In this short episode, we reveal some of the North American email benchmarks across Cheetah Digital by Marigold ‘s enterprise client base.
Email Benchmark Stats Across Industries for Early 2022 Read More »
Marketers know that audience behavior varies generation to generation. When it comes to brand messaging in brand experience, how far off are Gen X from Boomers? That’s what the 2022 consumer trends index reveals. In this short video we share a few critical differences on how email, SMS and even loyalty programs differ across age groups.
Top US Consumer Messaging Trends Broken Down By Age Read More »
Financial brands have seen some of the fastest digital transformations in history. Virtual banking, digital consumer interfaces and privacy laws have changed core products and services along with how brands need to communicate with their audiences. The 2022 Consumer Trends Index highlights where financial product marketers need to focus to stay relevant with consumers and shows the gaps in their relationship marketing strategies. Here are a few stats that should hit home hard for Finserve marketers.
Top Consumer Trends for Finserve to Capitalize on ASAP Read More »
Most brands today are missing the mark when communicating directly to their audiences. The 2022 Consumer Trends Index highlights what consumers are most frustrated with when it comes to email, SMS, and other direct offers and content. Here are 5 frustrations from US consumers that may be wrecking your relationships with your customers… and what to do about them.
Consumers’ Biggest Frustrations With Brand Messaging Today Read More »
The email channel is (still) the #1 driver of revenue with consumers both globally and in the US per the 2022 Consumer Trends Index report. This 5 min clip shares the stats on several marketing channels and the why and how email is so powerful, even with Gen Z and Millennials. Learn how to personalize it and drive amazing results for your own relationship marketing strategy.
Why Email is #1 Channel for Revenue in US… Again. Read More »
Join Patrick Tripp, SVP of product marketing at Cheetah Digital by Marigold and Bryan Finfrock, our newest member of the product marketing organization for Pulse episode 20. We talk about Bryan’s background and what he’s focused on at Cheetah Digital by Marigold . And we’ll talk a little bit about relationship marketing!
Real-Time Engagement and Relationship Marketing Read More »
Join Patrick Tripp and Andy Gladwin at Cheetah Digital by Marigold for the first 2022 episode of PULSE, which will cover Andy’s background, his focus at Cheetah Digital by Marigold , defining Relationship Marketing, and how it applies to mobile engagement.
Mobile as the Key to Relationship Marketing Read More »
