Capabilities

Reporting & Analytics

We provide the real-time insights you need to create more effective marketing strategies and campaigns at enterprise scale.
Marketing enablement
Customizable insights
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Our reporting and analytics capabilities were built with marketers in mind

Accurate, actionable data is invaluable to marketers. We designed our marketing and loyalty solutions to provide the information you need to deliver more effective campaigns, increase customer engagement, and show the benefits of your marketing efforts. 

Demonstrate marketing success

Your marketing programs influence sales throughout the customer journey. With our solution, you can attribute your campaigns to business outcomes and effectively demonstrate the impact of your marketing ROI.

Refine your strategies

Understanding your audience is the key to creating successful campaigns. Our custom reporting dashboards make it easy to analyze customer activity and spot behavioral patterns. With this knowledge in hand, you can course-correct underperforming campaigns and make data-driven decisions.

Identify successful emails

When something works, you should know about it and be able to replicate that success. We help identify what emails resonated with your customers the most so you can better position future email sends.

See the entire story

Enterprise brands can accumulate dozens of solutions over time. Unfortunately, they often become reporting silos. Our solutions thrive in this environment and import reporting data sent from any system into a single reporting interface.
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Our reports and analytics are tailored to focus on the information you deem most important

With our solutions, you can efficiently manage, organize, and speak to any volume of data. We’ve built the tool for enterprise marketers, ensuring its insights are easy to act on and even easier to access.

Configurable

We offer both standardized and fully-configurable reports that are designed to meet your brand’s unique data needs.

Intuitive

Sifting through marketing data shouldn’t be a chore. Our reports and analytics are easy to understand and work through.

Actionable

Our insights make segmentation smarter. We make sure you can use your data to create more relevant and timely communications.

Embedded

Every report is tightly integrated with your marketing and loyalty campaign and execution tools, ensuring you have the insights you need when you need them.
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We provide more than reports — we provide valuable, actionable insights that will help you understand your data.

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Security

We take security seriously

Every action you take with our solutions is protected by industry-leading security measures. We make sure your customer, campaign, and company information is safe by utilizing proven best practices, data encryption, strict security standards, and regular enhancement that improve our ability to thwart security threats before they ever impact the platform.

Technology Services

Need marketing technology help?

Executing your marketing strategies shouldn’t be a chore. Our technology services team is here to build and optimize scalable, enterprise data management solutions that meet the needs of your unique brand. 

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Create lasting customer experiences
Fact Sheet
Reporting & Analytics
The more you know about your audience, campaign performance, and opportunities, the better. Our enterprise marketing solution provides the real-time insights you need create effective strategies and deliver measurable results.
Blog
Reimagining Your Role in the Analytical Revolution
How do you begin piloting your teams into the future? Start with these ideas.
Blog
Security Leaders Should be a Part of The Martech Vendor Relationship
Changing the perception of the security team and leaders is an important first step to bringing security into the marketing and client success lifecycle.