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What Do I Need for a Better Loyalty Program?
Successful modern loyalty programs are so customized to brands and their customers that trying to create or modernize your own loyalty program for your brand can seem like a daunting task, but it doesn't have to be.
Death to Tracking: Apple Neuters Their Tracking Tool (IDFA) for Advertisers
Apple makes their tracking tool for advertisers much more apparent to consumers. Now that they have to opt-in how will mobile advertising change?
Celebrating the Best in Loyalty at the Loyalty Magazine Awards
The Loyalty Magazine Awards recognizes the best in the industry and Cheetah Digital, along with several of our clients, were honored with awards.
Will consumers share their private data to help fight COVID-19?
COVID-19 is forcing us to take a look at how consumer data, health, public safety, and privacy intersect and what will be the outcome for marketers.
4 Ways U.K. Brands Are Living Their Values
It's one thing to talk about brand values, it's another to actually live them. Here are four of our favorite examples of brands embodying their values.
University of Vermont Medical Center Recognizes Health Heroes
The University of Vermont Medical Center created a social wall of gratitude for their frontline healthcare workers, sharing positivity across their network.
Do(ugh) Good: &pizza’s Hero Pies Initiative
&pizza is supporting their communities the best way they can — by delivering free and delicious pizzas to frontline hospital staff.
[Webinar+Report] An Inside Look at How Consumers Feel About Privacy, Messaging, Personalization, and Brand Loyalty
We surveyed consumers across the globe to find out what they think about privacy, messaging, personalization, and brand loyalty in our latest report and webinar.