Billy Loizou | Cheetah Digital

Billy Loizou

Billy Loizou has over 10+ years experience in design, technology and marketing; he has worked with some of the world's most renowned and respected brands, helping them improve their customer experience and driving profitability.

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Posts by this author

3 Customer Tenets For Successful Modern Loyalty Programs

Loyalty is not a new term to marketers, however, it is quickly becoming a winning proposition for brands all across the world. Here are three tenets to help your brand succeed.

Mega, Macro, Micro: How to Balance your Marketing Mix

The ingredient list for today's marketing mix just keeps getting longer. Succeeding needs a balance of mega, macro, and micro marketing strategies.

No Money, Mo’ Problems as Marketing Budgets Decrease

Customer experience continues to become more important and is quickly becoming the new competitive battleground for brands — but how do marketers improve experience with decreasing budgets?